WHY THIS IS HUGE NEWS FOR SMALL BUSINESSES
The release of the iPhone X has proven one major headline: smartphones are now faster than PCs. Chips inside computers and smartphones are referred to as central processing units, or “CPUs”. The faster and higher quality they are, the quicker your PC or smartphone runs. The CPU inside the new iPhone X is referred to as the “A10” chip, and that chip not only outpaces all other Android smartphones, but it has now caught up with Intel’s laptop CPUs.
That means that common tasks are (for the most part) now faster to perform on your mobile device than on your desktop or laptop. Retail consumption trends show just how important processing speed really is, with people are buying smartphones at five times the rate they are acquiring new PCs. iPhones alone saw 75 million shipments last quarter vs. 72 million for PCs.
But it’s not just your average consumer buying up more iPhones and smartphones for their day-to-day enjoyment. Small businesses and professionals are now flocking to this newest wave of faster and more powerful technology.
Speed and Power
Speed and power are crucial and a much-needed added benefit to today’s small business owner.
If your business runs faster and more efficiently, you have more time to grow.
Many businesses and on-the-go professionals have been resorting to their laptops to deal with customer transactions. The speed and flexibility of their PCs were providing platforms for scheduling, invoicing, contracts, etc. Despite being on their feet and in the proverbial field each day, mobile was not quite advanced enough to support all their real-time needs.
As the power of smartphones has now surpassed that of the most popular computers, the adoption of mobile in business continues to see an upward trajectory. It’s perfectly natural for home and local businesses to want to have the fastest, most capable, and most convenient tool at their fingertips to stay ahead of their competition. In fact, they deserve it.
The lighter you are, the faster you move.
Small businesses are shifting in droves from lugging around laptops (and even tablets), to moving towards the more practical, lighter-weight tools.
The iPhone X, for example, has now removed the need for wired headphones by removing the jack. This is a major step towards something bigger than just mobile – wireless. The indirect result means that other clunky hardware like Square swipers will soon be defunct as the business world continues to turn light-weight.
Shedding excess baggage and hardware weight gives mobile professionals the agility they need to better serve their clients. This leaves much more time and energy to focus on the day to day business and clientele… the real revenue driver.
The fundamental offering of any smartphone is the combining of the most basic workflows. From being a communication device, location awareness, to a high resolution camera.
Native and 3rd-party applications further build on top of this foundation. Specifically for businesses includes tasks like note-taking, scheduling, payments, client management, and more.
The advancement in smartphone technology actually presents an exponential benefit for small businesses. That is to say, it doesn’t just make a single workflow faster – it makes all of your daily workflows faster.
This small device supports all your core workflows on a single device. Professionals are starting to save tremendous amounts of time by taking care of all client related things in the palm of their hand. The beauty is without going back to their desk to use their computer or a pen and paper.
In addition to a time saver, moving mobile is a cost saver. Instead of paying thousands for the newest PC, any business owner can pay just hundreds for a powerful smartphone. And instead of paying for 5 different workflow tools, mobile apps can now support all core workflows in a single app. For less.
The Future of Work
The future of work and business is fast. It’s cost-efficient, time-efficient and mobile.
Small business owners and freelance professionals alike are growing to accept today’s mobile world. This is not just due to the aforementioned benefits above. Their clients have come to accept this as the norm.
The average consumer and homeowner checks their phone 85 times a day. It’s convenient, it’s with them at all times, and it’s enjoyable to interact with. The increasingly accepted mode of consumer communication is SMS text, with phone calls and emailing on the secular decline .
As more professionals make the switch from PCs to now faster smartphones, that allows them to further engage clients on their device of preference – mobile. Happy clients turns into to more referrals, which means more revenue.